To satisfy demand by retailers looking for a softer, more inviting image to lure shoppers, Econoco will expand its line of wood nesting tables to include custom designed natural wood tops with a clear coat metal frame that is priced to sell. Inventory will be available by early February. The “distressed” wood look is a major improvement over perforated metal tops with epoxy coating or the more sterile look of melamine which is meant to imitate natural wood.

A major national retail client has been using a similar design supplied by Sellutions by Econoco for their vendor shop featuring a popular brand of jeans.

Table tops and coordinated outrigger shelving featuring dark wood tones coupled with an industrial-looking metal frames are the basis for Sellutions’ new Bold Extension Collection. Completely versatile and customizable with unlimited choices of wood finishes, Bold Extension was a highlight of December’s Retail Design Collective in New York. The collection is currently on display at their showroom located at 121 West 27th Street 2nd Floor in Manhattan. Call Kerri Wakeman for private appointment at 212-255-2117.